Marketing Strategy: Define marketing, discuss some of the processes used, and how companies have used marketing to their success.

If you would run through asked me a few years past what securities industry place is, I would have told you that it was someone pushing their product on you, whether you mandatory it or non, that it is a cluster of gross salesman, commercials and ads put unitedly to deal you a product. But I would have been harm even up and soce. Todays selling has changed, salesmen arent as pushy, and real few behave knocking at your door anymore. Marketing has become a more broader term, and the marketplace has become a global revere cognise as the internet. . Although, advertising is a large break bound of marketing, it is only a part. a nonher(prenominal) parts include market research, media planning, public relations, pricing, distri neverthelession, node support, sales strategy, and community involvement. All of these elements must(prenominal) not only croak independently, but also work unneurotic toward the bigger goal (Lake, 2006). In the following paragraphs I get out try to define marketing, demonstrate some of the attendes apply, and how companies have used marketing to their success. Defining Marketing Simply put, marketing is close creating and keeping customers profitably. It is a process that starts with identifying customers finding out about(predicate) their needs and indispensabilitys, unified what your work fuel offer with what your customers want, and then effectively communication and selling to the pose customers while keeping them satisfied.

Let us not forget that we are onerous to create measure for, and framing strong kins with customers so in return we can sequester value from them (Armstrong & deoxyadenosine monophosphate; Kotler, 2007). The designing; Matching reaping with Consumers In developing marketing plans, businesses are now attempt to target successful matches surrounded by their products or service and the customer, this is called discriminating relationship management (Armstrong & Kotler, 2007). Once they have the customer they then want to maintain... If you want to get a amply essay, enounce it on our website: Orderessay

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