Thursday, January 30, 2014

Operating Strategy

Operating Strategy Operating Strategy Apollo Hospitals, India Considering the elements of a strategic service sight, the following are the factors applic equal to(p) to the Apollo Hospitals of India. The service imagination framework are according to an exhibit from "Lessons in the go Sector" by James L. Heskett, Harvard Business Review, March/April 1987, p. 120. 1. unappeas able mart segments · Population Statistics : Population above 920 mill. people with mere(a) variety of economic levels, social statuses, and cultures. Lowest per capita GNP $255, institution growth 2% p.a. Growth real GNP 4.5%. set(p) class 270 mill. Wealthy 30 million people. · Target marketplace Segment : Upper middle class, the wealthy, and company employees with health restoration (108 million in 1994 ). Half of the middle class able to pay for private health care. · Current Market recognize : Most hospitals are state run at g enuinely low cost, low tech, and low quality. Private medical facilities ...If you motivation to get a full essay, order it on our website: OrderEssay.net

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