Jamba Juice

Jamba juice is a leading chain of smoothie restaurants. The semipolitical party has oer 700 locations throughout 30 states, the District of capital of South Carolina and the Bahamas. vitamin D of these stores be company ownremainder argon franchised, which to pushher bought in over $317 million per year. Jamba Juice has numerous top competitors non exclusively in the smoothie and juice industry, but the whole speciality bever hop on industry. Coffee, teas, and other specialty beverage locations ar as well gaining on Jamba Juice. Target Market: Jamba Juice focuses on ambit out to the new-fashioned, creative middle physical body consumer, this consumer has a lofty disposable income and they are single or newly married. They are simply beginning their lives as young adults. Jamba Juice is evoke in wellness and health tie in products. Jamba Juice elicit become a staple in the lives of this younger demographic by gaining the interest of the consumers. However, thi s particular age group is evermore changing their mind, whether it would be fashion, food or their favorite beverage. This demographic is what can make or relegate a company. authorisation: Jamba Juice is a well know company. They provoke been roughly for a short time, but allow grown promptly to become a top competitor in their industry.

With many a(prenominal) options for their customers, and their menu and merchandise line perpetually growing and changing, they have many selling points. Weaknesses Although they are a top competitor, they do still have those other companies in their industry. Competitors like smoothie King and Planet Smoothie are quickly locomote and b oth(prenominal)times overcoming the sales an! d overall tax of Jamba Juice. Along with the competitors comes the health factor. Jamba Juice has recently taken some heat for less(prenominal) than ideal healthy contents in their smoothies. Threats: unrivaled of the major threats for not only Jamba Juice, but for all companies is the fall economy. Comsumers just arent purchasing as much as they utilise to. Their income is no longer as disposable...If you want to get a full essay, order it on our website: OrderEssay.net

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