Linguistic Analysis of a Website

A fast growing multinational enterprise in the world is Emirates Airlines which forms part of Emirates Group. Emirates Group is based in Dubai and is in general composed of Emirates Airlines, Emirates Holidays and Emirates SkyCargo. Emirates Group was founded in 1985 and today they betroth globally in over 100 destinations in 62 countries with a new location added on average all(prenominal) deuce months. In the web localize home rogue clients are asked to select which site you wish to go on by choosing a nation. The website offers 132 disparate countries which are arrange by categories, North the States & South America, Europe, The Middle East, Africa & the Pacific. It alike features over 20 impertinent languages and for each selected country the client tush also lease their language to be English. at a time the country and language is selected you are brought to the master(prenominal) varlet where you idler dislodge, manage, harbour in or book flights. The cust omer terminate find a page dedicated to special offers and also the skyward membership and business rewards are available from the homepage. The customer buttocks switch to English at any time. When analysing the different languages and how each one differs regarding browsing and the functions that are available, we find out that at that place is some alterations.

For example if we select United ground and equal it to selecting another country such as Poland we potentiometer notice that some pickings are gone. Immediately on the main page, the option to find hotel & cars is gone if you were to select Poland. From the main page we can also detect that the special offers thrust has been removed from the finale site. Whe! n we go to special offers tab on both versions we can see that the United Kingdom page offers eight different offers while the polish page only(prenominal) offers five. This can be compared even more to the German page which has ten offers. The site does well to translate each language, where near all the textual matter is in the language chosen. fifty-fifty the slogans are...If you want to get a full essay, order it on our website: OrderEssay.net

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